Better Brows, Guaranteed!
RESULTS: Increase of 496% in Reach and 39% in Followers on Instagram during the first 7 days of the campaign.
62% of our social reach on our launch post came from accounts that do not follow Benefit, showing the power of Bretman's following and strong creative direction.
Campaign look & feel style guide
Logo lock up
Colors
Fonts
Power visual and supporting graphics
In-store retail collateral
Sephora Gondola design
Video Graphics
Social Media content
Custom Chia Pet
3.4 M VIEWS
SHAPE what your momma gave ya